Skip to main content

How to lose weight, feed 9 billion people and save the planet?

Sustainable consumption as business opportunity Eat less meat! The BBQ fans out there don’t have to go cold turkey. The point is eating more vegetables, buying local, nutritious food whenever possible and minimizing waste by purchasing food with less packaging and in reasonable portion sizes can benefit your waistline and the environment. Conscious consumer choices and scarce natural resources incentivize agribusinesses in Latin America to produce more with less. From Brazilian cattle ranchers investing in pasture upgrades instead of deforesting to Nestlé reducing water usage in its Mexican value chain, the food industry has discovered healthy, sustainable consumption as a business opportunity.

¿Cómo perder peso, alimentar a 9 mil millones de personas y salvar el planeta?

[caption id="attachment_941" align="alignright" width="300"]Did you know that the daily amount of methane a cow produces can run a refrigerator for a day ? Biodigestors can capture the gas and generate energy, therefore reducing the environmental impact of milk. Did you know that the daily amount of methane a cow produces can run a refrigerator for a day? Biodigestors can capture the gas and generate energy, therefore reducing the environmental impact of milk.[/caption]

The world population is expected to reach more than 9 billion by 2050 and we all need to eat. Our food choices have a wide ranging impact not only on our health, but also the environment. Different foods use different amounts of water, land, nutrients and fossil fuels to get them from farm to table. It turns out that the goodies best for us – all those greens and grains – are also the ones with the lowest impact on the environment. A tomato needs 13 liters of water to ripen; a potato needs 25, an apple 70. You think that’s a lot? Then consider the 2,400 liters that are needed to produce a hamburger. In general, the foods that raise cholesterol and hurt beach bodies also cause greater resource depletion and greenhouse gas emissions: the carbon footprint of an average meat lover’s diet is twice as much as a vegetarian’s.

The footprint of our diet is the combined impact that a steak or a liter of milk has on our environment. The smaller this footprint the better, especially since in Latin America and the Caribbean alone, 360 million people are moving out of the Base of the Pyramid and eating more meat and processed foods, like those in industrialized countries.

While all of us can individually have a positive impact by consciously choosing healthy and sustainable food products, the IDB as a development institution also has a role to play. Agribusiness, which is responsible for about two thirds of greenhouse gas emissions and large scale deforestation in Latin America, is one of the priority sectors for investments for IDB’s Structured and Corporate Finance department. We focus our investments on technologies that increase productivity and returns while minimizing land conversion, reducing emissions, maintaining resources and adapting to a changing climate.

[caption id="attachment_940" align="aligncenter" width="504"]The double food pyramid shows that foods with higher recommended consumption levels also have a lower environmental impact. Pic source: http://www.barillacfn.com/en/bcfn4you/la-doppia-piramide/ The double food pyramid shows that foods with higher recommended consumption levels also have a lower environmental impact.[/caption]

Many of our projects target companies that produce the healthy food needed to feed the region and that do so through a sustainable business model that is both financially and environmentally sound. Even in subsectors such as dairy and meat that will always be emissions-intensive, a lot can be done to produce nutritious products while finding ways to reduce carbon and water footprints The challenge is to make operations more environmentally-friendly while keeping the business profitable. One example of a company that SCF supported is Estancias del Lago, a large dairy producer in Uruguay that installed a biogas plant that will capture methane from cattle manure. The generated thermal energy will be mainly used to source a new powdered milk plant. The milk you buy from them will be just as healthy as any other milk and better for the environment. This is the kind of “win-win” opportunity that can incentivize the private sector to invest in sustainability.

Authors

Katalin Solymosi

Katalin es especialista de BID Invest en el uso sostenible de la tierra. Maneja productos de financiamiento concesional y servicios de asesoramiento para clientes deseosos de inviertir en su cadena de suministro. Anteriormente desarrolló proyectos de agricultura respetuosos con el medioambiente en África Oriental y Asia Central. Además, trabajó en políticas agrarias para países desarrollados y en vías de desarrollo como parte de la Comisión Europea y la FAO. Kati tiene un doctorado en el uso sostenible del suelo y una maestría en ciencias forestales y medioambientales de la Universidad de Freiburg (Alemania). Sus productos agrícolas favoritos son el café y la leche, de preferencia combinados en forma de un delicioso cappuccino.

Social Infrastructure

Related Posts

  • A housing development by Vinte in Mexico
    Respect the Environment, Protect People, and Improve Quality of Life: How To Build Green Houses

    Developing sustainable and affordable housing for the most vulnerable populations is a major challenge in a changing global context that requires buildings and infrastructure to incorporate climate change mitigation and adaptation measures.

  • Trabajador de la construcción
    Mobilizing Private Capital for Sustainable Infrastructure

    Climate-related investments needed in the region through the end of the decade stand at between $470 billion and $1.3 trillion. Governments are unable to fund such amounts, so they are increasingly turning to the private sector to raise capital and relieve the pressure.

  • Banner_SILVERECO_0.jpg
    The Silver Economy: from Inclusive Responsibility to Thriving Business

    Through the "silver economy", senior citizens are a source of business for the private sector. Financial inclusion of this growing population segment will create opportunities throughout the region.