How to lose weight, feed 9 billion people and save the planet?
Sustainable consumption as business opportunity Eat less meat! The BBQ fans out there don’t have to go cold turkey. The point is eating more vegetables, buying local, nutritious food whenever possible and minimizing waste by purchasing food with less packaging and in reasonable portion sizes can benefit your waistline and the environment. Conscious consumer choices and scarce natural resources incentivize agribusinesses in Latin America to produce more with less. From Brazilian cattle ranchers investing in pasture upgrades instead of deforesting to Nestlé reducing water usage in its Mexican value chain, the food industry has discovered healthy, sustainable consumption as a business opportunity.
