And the 2014 FIFA World Cup Brazil Winner is... Sustainable Business
Seguir a @BIDSecPriv The FIFA 2014 World Cup Brazil has begun, and with it comes a lot of controversy regarding investments and their societal trade-offs - especially given almost 22% of the Brazilian population still live at the base of the pyramid, on less than US$2.50 a day. Nonetheless, this year, the FIFA Brazil World Cup is thought to be a milestone in terms of sustainable business practices. Below we explore 3 initiatives that can allow small companies to generate new businesses and thrive in the long term.