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Cassia Peralta

Cassia Peralta es consultora independiente de MBA y se desempeñó como oficial de inversión de BID Invest hasta mayo de 2017. Su trabajo se centraba en la estructuración de inversiones sólidas que promuevan el desarrollo a través de prácticas de negocio sostenibles. Cassia nació en Brasil y tiene un MBA en Marketing y Emprendimiento de Wharton School. Es además autora galardonada del libro "Born in Rio".

Posts by Cassia Peralta

And the 2014 FIFA World Cup Brazil Winner is... Sustainable Business
And the 2014 FIFA World Cup Brazil Winner is... Sustainable Business

Seguir a @BIDSecPriv The FIFA 2014 World Cup Brazil has begun, and with it comes a lot of controversy regarding investments and their societal trade-offs - especially given almost 22% of the Brazilian population still live at the base of the pyramid, on less than US$2.50 a day. Nonetheless, this year, the FIFA Brazil World Cup is thought to be a milestone in terms of sustainable business practices. Below we explore 3 initiatives that  can allow small companies to generate new businesses and thrive in the long term.